Red Cross, Liquor Control Commission partnership marks fourth year

Customers at the 18 Prince Edward Island retail liquor outlets can once again donate to the Red Cross during the month of July, Finance Minister Allen Roach says.

“Thanks go out to both our customers and employees for their continued support of this annual fundraising event,” said Minister Roach, who is the minister responsible for the PEI Liquor Control Commission. “Campaigns like this help to ensure the Red Cross can continue to provide support across the province.”

This is the fourth year that the Liquor Control Commission and the Red Cross have teamed up on the fundraiser, which runs July 1 to 31.

"Islanders and visitors alike have consistently demonstrated their generosity and support of our programs and services," said Laura Johnson-Montigny, Provincial Director, PEI. "We welcome every opportunity to let Islanders know how the Red Cross is using their donations – made through initiatives such as that of the PEILCC – as a means to assist not only those affected by disasters but also through our other service offerings.”

A listing of retail liquor outlets is available on the government web site.